Anna Lotan (1922–2019) was a pioneer of professional skincare in Israel and a respected teacher who trained generations of estheticians. She founded Anna Lotan Ltd. with the vision of creating effective, science-based products that combine natural active ingredients with professional expertise, enhancing the skin’s appearance while preserving its natural balance.

Today, the brand is trusted by estheticians worldwide and by consumers who value professional-quality care. Used both in clinics and at home, Anna Lotan products are developed with a deep understanding of skin behavior and deliver precise, visible results that support healthy, balanced skin over time.

Anna Lotan continues to expand globally with a range of dedicated collections — including exclusive Pro lines for estheticians and specialized Derma line designed for consumers — all reflecting our ongoing commitment to innovation, safety, and long-term skin health.